@incollection{Paavilainen2018,

title = {Heuristic Evaluation of Playability: Examples from Social Games Research and Free-to-play Heuristics},

author = {Janne Paavilainen and Hannu Korhonen and Elina Koskinen and Kati Alha},

editor = {Anders Drachen and Pejman Mirza-Babaei and Lennart Nacke },

url = {https://researchportal.tuni.fi/en/publications/heuristic-evaluation-of-playability-examples-from-social-games-re},

doi = {10.1093/oso/9780198794844.003.0015},

isbn = {9780198794844},

year  = {2018},

date = {2018-01-01},

urldate = {2018-01-01},

booktitle = {Games User Research},

pages = {257–279},

abstract = {The fierce competition in the video games market and new revenue models such as freeto- play emphasize the importance of good playability for first-time user experience and retention. Cost-effective and flexible evaluation methods such as heuristic evaluation are suitable for identifying playability problems in different phases of the game development life cycle. In this chapter, we introduce the heuristic evaluation method with updated playability heuristics, present example studies on identifying playability problems in social network games, and propose new heuristics for evaluating free-to-play games.},

keywords = {Free-to-play, Game development, Games user research, Heuristics, Play experience, Playtesting, Social games, User experience, User testing},

pubstate = {published},

tppubtype = {incollection}

}